
Solve a real case
Work on a problem co-created with industry partners at the frontier of tech. Recent themes include generative AI, content supply chain, and agentic AI.
Follow updates Ivey MSc case competition, where teams have taken on real challenges from companies like Adobe and PwC, and pitched to their executives in Toronto.
The Ivey Digital Innovation Conference (IDIC) is a student-led initiative, running since 2023. Each year, an industry partner contributes a real business challenge, and student teams build a strategic response from the ground up.
Through a case competition, workshops, and networking events, IDIC builds the foundation for a collaborative community that drives innovation at Ivey.


Founded by Ivey MSc students
Industry partners since 2023
Students across all editions

Work on a problem co-created with industry partners at the frontier of tech. Recent themes include generative AI, content supply chain, and agentic AI.

Join exclusive partner-led workshops and Q&As with executives from leading firms.

Compete for cash prizes and certificates. The 2026 prize structure will be announced soon.

Finalist teams present to executive judges at the partner's Toronto office, followed by networking with senior leaders.
Build a cross-stream team of 5 members.
Join workshops led by partner executives to build your toolkit.
Submit your first-round deck online. Finalists are announced shortly after.
Finalist teams pitch live to an executive judging panel.
Exact 2026 dates, format, and rules will be announced soon.
Competing in IDIC pushed me further than I expected — and introduced me to some of my closest friends early in the program. The late nights and shared wins made it unforgettable.
I valued collaborating with a diverse team and working hands-on with industry tools I could apply to real business problems — insights that extended far beyond the competition itself.
With my first year of MSc behind me, IDIC stands out as a truly memorable experience — made even more special by the team I had by my side.
Registration details for 2026 will be announced soon. Follow us on Instagram and LinkedIn to be the first to know.
Ivey MSc students across all streams: Digital Management, Business Analytics, and International Business. Cross-stream teams are encouraged.
Yes. You'll need to form your own team before registering. Team registration details will be shared when sign-ups open.
Teams must have exactly 5 members — no more, no fewer.
The competition runs over roughly two weeks: a kick-off, partner workshops, and a first-round submission. Only finalist teams travel to Toronto.
Only finalist teams attend the in-person finals.
Join us at IDIC 2026 and be part of something extraordinary.